Yesterday, Monday, September 9, 1996, I talked to Janet Rogge at the Omaha World-Herald. She says the "2 for 1" coupon is valid starting October 1st when the rates are increased for advertising. This means the dates of the two ads on "Back To Back" Sundays will be October 6 and 13 and NOT September 22 and 29. The cost for the first ad will be (17 column inches, 2 columns 8.5 inches long) times ($52.75 the rate with contract in the Entertainment Magazine), which equals ($896.75).
The two ads are: "Friday, December 31, 1996" and "To Be A Success In 1996" .